Backwards Plan Speakers Good

Makes sense, don’t you think?  Believe it or not, your speaking is only the vehicle to your destination, making contacts.

Here is how you should plan a 75 minute presentation: in minutes

70 – 75:           Last minute minglers

60 – 70:           Exchange cards (write one brief memory on back of their card)

45 – 60:           Questions.  These 15 minutes may be used during presentation

05 – 45:           Presentation with three main points with the walk away point last

00 – 05:           Introduction, stragglers, and light moments

Prior to speaking: in minutes

10 – 0:             Test A/V (be sure to wear something that the wireless mic can be clipped)

15 – 10:           Set out business cards and place a few pens on the table

                           Prepare any hard copy materials for quick distribution

30 – 15:           Arrive at exact venue location even if other session is taking place

Prior to leaving home/hotel: in minutes

15 – 0:             Listen to music which both calms and motivates you

30 – 15:           Eat a light protein, try to avoid caffeine

60 – 30:           Pack fully charged computer

                            Pack power cord

                            Pack hard copy materials

                            Pack business cards

                            Pack extra pens (that you won’t worry about walking away)

Prior to presentation: in days

2 – 1:                  Have at least two types of back-up for material (jump drive, CD etc.)

30 – 2:              Practice saying content out loud and timing

90 – 30:           Write presentation, check facts, write slides and edit to three main points

Remember, if the audience can only remember one thing, make it be YOU!

Until next time!

Jude Russo Caserta

AthleticBudgetCoach.com/blog

Twitter: JudeCaserta Linkedin: Jude Russo Caserta

E-mail: judi_caserta@athleticbudgetcoach.com

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I’m Just a Rookie!

Ok, so it’s the first actual real time I spoke at a conference.  I’ve lead round tables before but being responsible for an actual session was a first for me.  Here is what I learned:

There is no such thing as being over prepared.  I was ready and it showed.

If the session is 1 hour and 15 minutes assume it is going to start late and people will want it to end early.  I had about 1 hour of material which turned out to be an hour and 5 minutes during my run through.  People asked questions during the session which was great but it knocked me off of my time.  I am glad they felt comfortable asking so I must have been approachable so from now on I will only have about 50 minutes of material for an hour and 15 minutes.

Power Point is a great tool and Presentation View is wonderful.  It was great seeing my notes on the monitor while everyone saw the slides.  The timer and time of day was fantastic.  Way to go Microsoft!

Printing and binding my slides allowed me to walk around the room with my notes in hand and the remote control for my laptop allowed me to change the slides from anywhere in the room.

Practicing the presentation out loud helps with timing.

Simple slides allowed me to control how much or how little I needed to talk given the time constraints.

I need to practice my timing more the next time.

My church voice carries so my regular voice was plenty powerful to speak without a microphone.

A good night sleep and no distractions in the morning helped me feel prepared.

And last, the thing I learned that I will carry forward always: I love speaking and hope to have more opportunities to do it and have fun with it.

Until next time!

Jude Russo Caserta

AthleticBudgetCoach.com/blog

Twitter: JudeCaserta Linkedin: Jude Russo Caserta

E-mail: judi_caserta@athleticbudgetcoach.com

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The Continuous Reinvention of Me

It is 49 degrees and sunny in Boston this morning.  I am already in the hotel lobby working on my slides.  I keep studying and revising and rethinking and over-thinking…I MUST STOP THE MADNESS!

I have been waiting for this opportunity for years.  I truly believe that speaking is a part of my future.  I love being with people and telling them about what I do.  When asked I say that I am the Athletic Business Manager at Canisius College and President of my own consulting company.  With whom do I consult?  I work with colleges and universities and help them create a culture of fiscal integrity.  I aid in the creation of a Business Operations Manual which includes best practices and my own copyrighted accounting information system called The Shadow System©.

How did I get here?

I tied grape vines to wires when I was 13 years old.  Truly a dirty job but it was outside and my friends all sang songs and got sunburned on cool sunny March days.

I was a receptionist then bookkeeper, then office manager at my father’s car dealership.

I was a bookkeeper and cashier at the bookstore at Canisius College.

I got my degree in Accounting at Canisius College (are you picking up on a theme here?)

I was a bookkeeper and store clerk at Yachting World in my tiny hometown.

I was a music teacher for a year at my parish parochial grammar school.  Easily the most fun job I was totally unqualified for.  I had it for a year after my first child died.  Sister Donald told me I was helping her but years later I know she saved my life by giving me a reason to get up in the morning.

I was Director of Accounting at Canisius College.

I was ticket manager at Canisius College.

I was Athletic Business Manager (still doing this one after nearly 20 years) at Canisius College.

I was Senior Women Administrator at Canisius College.

I helped the Metro Atlantic Athletic Conference develop agreed-upon procedures years before the NCAA created theirs.

I got my Masters in Sport Administration from…come on…guess!

I served on the NCAA Financial Reporting Committee.

I am consult with several Division I schools.

I am a wife, mother, volunteer, national anthem singing golfer who loves long walks on the beach J  Anyway, I have done a whole lot of things in my day and am buoyed by the thought that I am really just beginning!

Please let me know if you read my blog.  I truly appreciate your time and wish you nothing but the best!

Until next time!

Jude Russo Caserta

AthleticBudgetCoach.com/blog

Twitter: JudeCaserta Linkedin: Jude Russo Caserta

E-mail: judi_caserta@athleticbudgetcoach.com

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Soft Deadline

Why is it whenever I hear the phrase “soft deadline” I think of “psyche” or “made-ya-look?”

I guess I should be grateful.  I have been writing these slides for my EACUBO presentation on March 26th for quite some time now.  I was held up by formatting. 

I called the contact person and explained that I was not done and she could not have been sweeter.  She said, “You know, that was a soft deadline for people who were less conscientious” and all I thought was “you mean I could have gotten more than three hours sleep last night?”  For once I actually did not procrastinate.  Honest!  See also my post “I’m a Procrastinator at Heart.”

The template they provide was in Times New Roman and I like Arial much better for the screen.  Each time I did a copy/paste it went back to the old font.  I think it is because it was done on an older version of Power Point. 

I also wanted to add the Canisius College Golden Griffin.  It is a very cool logo and I was on the redesign committee years ago so have a particular fondness for it.  I worked with our Director of Athletic Communications and he formatted it to fit in the little space and look clear as a bell.

I must again credit Carmine Gallo, author of The Presentation Secrets of Steve Jobs, who says “bullets kill.”  And, not in a good way like “you really killed that audience, way to go” but more like “any chance you had of them paying attention you killed with your slides.”  I’ve decided not to be that girl.

Until next time!

Jude Russo Caserta

AthleticBudgetCoach.com/blog

Twitter: JudeCaserta Linkedin: Jude Russo Caserta

E-mail: judi_caserta@athleticbudgetcoach.com

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Thanks Steve Jobs and Carmine Gallo!

Ever since I attended my first conference, long ago, I have always wanted to speak.  Anyone who knows me knows I never shut up so the desire to speak will not come as a surprise to them.

I was unsuccessful at least five times with proposals that did not impress each committee. I tried to change my approach each time but that is much like punching out of a bag because “no” is not very descriptive. Still, I really want to speak and finally found a topic which I feel passionate about and pitched it to the EACUBO committee (Eastern Association of College and University Business Officers. They accepted and I will speak in Boston on March 26, 2010. The name of my presentation is Strengthening the Business Officer/Athletic Department Relationship.

I have presented this in my head at least 50 times.  When I drove from Niagara Falls to Baltimore last month for the MAAC Swimming & Diving Championships I had the radio off for hours and practiced what I was going to say, all alone in my car.

Apparently I must have intuitively known some of the tips from “The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Fro not Any Audience” by Carmine Gallo.  The book was very good and I read it on my new Sony Reader so I was able to write notes in the margins and highlight important text.

To begin my outline I am going to determine the one main point I want to leave with my audience.  Gallo explains you should have no more than three-four big ideas.  For each of those ideas you need to create the story, deliver the experience and package the material.

Over the next few weeks I am going to write about my first experience presenting at conference.  I will journal my actions and my thoughts and share them with you.

First up: complete my slides.  These are due on Monday, March 8th in order for EACUBO to post them on the website.  Attendees browse these slides and determine what sections they want to attend.  It feels a bit like throwing a party and not knowing if anyone will actually come.

Stay tuned and I will describe this process – I will try to make the relatively boring sound at least a little exciting!

“All right, Mr. De Mille, I’m ready for my close-up” – Norma Desmond in Sunset Boulevard (1950).

Hold on Norma…not yet!

Jude Russo Caserta

AthleticBudgetCoach.com/blog

Twitter: JudeCaserta Linkedin: Jude Russo Caserta

E-mail: judi_caserta@athleticbudgetcoach.com

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